Airbnb Photography Tips

Professional Airbnb property photography plays a vital role in attracting potential guests and showcasing the unique features and amenities of a property. In a highly competitive market, high-quality photographs can make a significant difference in the success of an Airbnb listing.

This article will explore the importance of professional Airbnb property photography and provide insights into how it can enhance the appeal and desirability of a rental property.

Here are some valuable tips to help you achieve professional-looking Airbnb property photography:

Invest in quality equipment or hire a professional: While it’s possible to take good photos with a smartphone, investing in a DSLR camera or a high-quality mirrorless camera will give you more control over the final result. Additionally, consider using a wide-angle lens to capture more of the space in a single shot. Of course, purchasing all this equipment and learning how to use it can be a very expensive and time consuming task. This is why most people choose to hire a professional photographer (like us!).
Showcase cleanliness and organisation: Before you start photographing, make sure your property is clean and well-organised. Remove any clutter and personal items that could distract potential guests. Pay attention to details like neatly made beds, properly arranged furniture, and tidy countertops.
Utilise natural light: Natural light can make your photographs look more inviting and authentic. Open curtains or blinds to let in as much natural light as possible. Avoid using flash, as it can create harsh lighting and unnatural shadows. Experiment with different times of the day to find the best lighting conditions for each room.
Stage the space: Staging your property can create an aspirational atmosphere that appeals to guests. Consider adding fresh flowers, decorative pillows, and strategically placed items that enhance the overall aesthetic. Show off the property’s unique features and amenities, such as a cozy reading nook or a relaxing outdoor patio.
Capture different angles and perspectives: Varying the angles and perspectives of your photographs can provide a comprehensive view of the property. Capture wide shots to showcase the overall layout and individual shots to highlight specific details. Experiment with different heights and viewpoints to add visual interest.
Edit your photos: Post-processing your images can help enhance their quality and make them more visually appealing. Basic editing techniques such as adjusting brightness, contrast, and saturation can make a significant difference. There are various photo editing software and mobile apps available that offer user-friendly editing tools. It’s best to spend additional time on this step, as many photos go from good to exceptional purely based on the quality of the editing.
Bonus tip: Highlight the neighbourhood and local attractions: While it’s essential to focus on the property itself, including a few images of the neighbourhood and nearby attractions can help guests get a better sense of the location. Capture shots of parks, cafes, landmarks, or other points of interest that potential guests might find appealing.

How to get free photography for your home:

Don’t forget, you can use a professional airbnb property management company to look after and market your home. In most cases this means they will take care of the photography for you as part of their service.

Remember, professional Airbnb property photography is an ongoing process. Regularly update your listing photos to reflect any changes or renovations you make to the property. By implementing these tips and continuously refining your photography skills, you can create compelling images that entice guests to book your Airbnb property.

Airbnb Management Company Australia